The McLaren Senna GTR in the iconic Marlboro-inspired livery is a striking homage to motorsport history, blending modern track performance with the legendary red-and-white aesthetic of Ayrton Senna’s 1988 championship-winning MP4/4 Formula 1 car. Because tobacco sponsorship regulations restrict official branding, real-world examples exist either as bespoke paint commissions or high-quality custom wraps on a fraction of the 75 track-only GTRs produced. The design beautifully adapts the classic chevron patterns, racing number 12, and period-correct barcode graphics onto the hypercar’s aggressive, high-downforce bodywork.
Beneath the nostalgic livery, the Senna GTR remains a dedicated track instrument powered by a 4.0-litre twin-turbo V8 delivering 814 horsepower. Stripped of all road-going luxuries, the cockpit features a GT3-style steering yoke and a full race-spec roll cage, while the exterior aero package generates an impressive 1,000 kg of downforce. This compelling combination of modern racing tech and historic visual appeal has also made the car a highly popular subject for premium, intricate high-end scale models.
When it comes to the McLaren Senna GTR, the LCD Model replica genuinely excels over the recent release from its direct competitor, AUTOart. For enthusiasts looking for depth, LCD provides a fully removable rear cover that beautifully reveals the inner workings of the car, paired with a significantly more detailed interior. Best of all, it manages to deliver these features at a more accessible, cheaper price point. For a complete breakdown of how this LCD McLaren Senna GTR stacks up, you can read our detailed review published in February of this year.
In person, the Red and White exterior scheme is absolutely striking, feeling far more fitting for this track monster than the plain white option from LCD’s initial release. It is clear that great care was taken with the overall paint and livery application. LCD also includes an additional sheet of decals inside the box for those who want to complete the full race look, though I chose to leave them packed away for a cleaner aesthetic.
However, the model is not without its flaws. As is visible upon closer inspection, the fitment of the removable rear section is somewhat sloppy in its execution. These quality control gaps have unfortunately riddled LCD Models over the last few years, with their Pagani Huayra R being another prominent example that comes to mind.
Ultimately, collectors are left with a clear decision to make. You can roll the dice with LCD Models in the hope of receiving a solid, highly detailed example, or you can pay slightly more for a bit less detail and secure a typically issue-free piece from AUTOart. Enjoy the pics!















































MANHART MH4 GTR (F82) has this Marlboro coloristic theme as well. And is awesome too
I have given mine (see link above) the Richard Mille decals and display it with a Richard Mille F1 replica, the Premium X model of the MP4/4 race car and an Ayrton Senna figurine. Given who the Senna GTR pays tribute to, this is the definitive version of the Senna to have as a model.
Mine too has the same slight issue with fitting rear section, which does not fall into place to align 100%, but must be pushed and shoved. Yet, I would not want the AA instead.
Nice watch! I, too, would lean towards the LCD over the AUTOart. Curious to know how the AUTOart sales are performing overall.