Words and photos courtesy of Vinod Enka
What is it? This is Audi’s latest flagship. Not EV flagship, but flagship, period. That’s how significant this car is to the brand. What the i8 was to BMW, the e-tron GT is to Audi, in a more practical package. It may not be their first EV, but this is the first EV from Audi you’ll really want. And Norev is the first to shrink it to 1:18, finishing it in Daytona Grey, and dressing it in the top-of-the-line RS trim.
Does it do justice to the real car? In a word, yes. Norev lives up to expectations. But this is a slightly different kind of Norev, one that doesn’t open up anywhere. It’s a sealed diecast model, not resin. Which is great in my books. It’s not unnecessarily heavy and can be handled more confidently. Loving it so far.
This is one car you’ll appreciate more in the metal. The wheels look controversial in photos but they actually work well with the overall design. Speaking of which, I think this is one of the best-proportioned sedans / 4 door coupes in recent history. I’d put it on the same podium as the more traditional Aston Martin Rapide and 8 Series Gran Coupe. The Porsche Taycan isn’t quite my thing, but this one, built on the same bones, comes across as a bespoke Audi at first glance. Look hard enough at the swoopy C pillar, and you’ll see a resemblance to the 911, but other than that, this is pure Audi. The inverse front grill design is just genius.
Where the Taycan looks more concept-like, the Audi looks more familiar but no less stunning. The EV architecture contributes to the low centre of gravity, hence the hunkered down look gives off a stance unmatched by any internal combustion-powered sedan. And Norev has done a very good job replicating that stance here. It’s not perfect, mind you, but fantastic nevertheless. We get some attractive carbon fibre trim on the very glossy roof, wing mirrors, side sills, and front & rear fascias. Moving around to the rear, the carbon fibre-lined diffuser is so dramatic it almost makes you forgive the lack of a set of quad exhausts insight. Excellent job by Audi’s (and Norev’s) designers here.
We can’t end this section without talking about the party piece – that rear light bar! Again, nicely done by Norev but one little complaint – I just wish the arrow pattern within the rear light lenses were more defined. I noticed a similar issue with Norev’s W222 S Class rear lights as well.
Does the interior call out to you? Kind of. The e-tron GT has a very attractive dashboard not overrun with touchscreens, an obvious conscious effort by Audi to dial it back a little from what we’ve seen in the A8/ A7/ Q8 etc. Being the RS model, Norev’s decision to go with a sporty, all-black interior is all good- but look closely and you’d be surprised to see some cost-cutting going on. Material quality-wise, this is not up to the standards you’d find in Norev’s opening cars. The plastic mouldings are smooth and shiny, so thankfully the black colour just conceals the cheapness. On a better note, the dashboard is accurately represented.
How does it drive? Give it a push with your fingers, and it rolls forward very smoothly. And silently. Just like the real thing! And here’s another surprise – all 4 tyres on this model have working suspension.
And the verdict is? Despite the interior quality, I’m really liking this model. Something about it brings out the child in you. Maybe because it rolls as well as a Hotwheels! But yes, this is yet another solid effort from Norev. I wished they released it in more lively colours because the grey might be too business-like for some – but still a very good match for this car’s body lines. Makes it look all the more realistic.
We are currently witnessing a paradigm shift in the automotive industry: the transformation of the automobile from analogue, fuel-burning mechanical machines into A.I. enabled, cloud-connected, microchip-powered electronic devices on wheels. I still remember the first-generation Chevrolet Volt in 2010 that brought EVs to the mainstream. And it could connect to an app on your phone too, back then it was mind-bending. And then came the Tesla Model S, and that obviously made much bigger ripples and today, the old guards of the auto industry have entered the scene. And what an entrance this is. This is a landmark car, not just for Audi, but for me too – it’s my first diecast EV!
You might also like, Norev also makes the e-tron GT in an olive green shade, but that’s quite an acquired taste. And GT Spirit has announced their take on the RS e-tron GT, with a mild tuner look- so yeah the e-tron is getting more love now. And if you’re on a tight budget, fret not: Para64 makes a fantastic e-tron GT in 1:64 scale, in 2 colours (and more to come) – retailing for something like 16 USD.
I bought this model in the olive green color a few months ago. Norev came out with that one before the grey one. The olive green is kind of an unusual color, but I like it because it’s something a little different — something I always look to add to my collection to add some variety. I generally like the car, and the quality is good. I just wish that it were not sealed.
Great looking model, car, and photos too! You did a really nice job with the low angle perspective on some of the shots. Shows the model off well. One HUGE plus for the non-opening execution is that the metallic paint is matching over the entire model, and is not mismatched between the body and opening parts which routinely occurs on diecast models with metallic paint and opening parts.
It’s bad enough living in the world where the future of automotive transport has the same basic propulsion as a washing machine with a large phone battery, but at least I could rely upon collecting affordable scale cars with opening parts from one manufactuer. Until now…
If I wanted a sealed model of an electric car, I’d buy an RC model…
Thanks for the review, Norev are generally doing great at offering affordable models. But a sealed model is not „a great thing“ in my book. Usually it goes hand in hand with the interior getting less TLC. I agree that the washing machine engine and trunks are not worth looking at, but opening doors and a great interior are a MUST for a luxury car. That´s not asked to much, is it?
Totally with you.. yes with EVs, the engine is not really something special, so keeping the cost low by not opting for the boot or bonnet is fine, but the doors opening is a must to give some value for it being a larger scale.. and this being a diecast its easily possible to implement opening doors.
The e-tron is a great looking car, shame that we may not have an affordable model with opening doors with NoRev opting for fully sealed…
Guys, just to remind you that EVs don’t have “engines” but motors. Actually they’re powertrains that combine inverter/motor/transmission and they are generally hidden even if you open hood and trunk. That being said detailed opening models are always better models. Tesla scale models have all that and good details so there is no reason this Audi E-tron should be sealed..
Agreed. If I wanted something sealed, I would buy a 1:43 scale or something, at least it doesn’t take up space. Again, it was cute when Ottomobile produced it because they didn’t have the budget of AutoArt or even Norev and wanted to create a niche market, but when Norev and Kyosho start doing it as well, it was a spit in the face to those who have collected their 1:18 diecast vehicles with opening parts.
I agree with basically all of the previous comments. Collecting 1:18 models, it soon comes the time when space starts to become a scarce resource and you may want to think carefully before buying another model. This is where these sealed models just don’t cut it for me. They offer too little but take way too much space.
You make a very good point.
Yup agree with you there. The e-tron actually has an interior to show, even if it’s in all-black. The seat contours and attractive dash are worth a closer look. So yes it might be sealed to conceal the cost cutting. But being a diecast is still a plus, as I feel they’re more robustly constructed, have solid windows, and are more fixable, should you ever need to do that.